Any successful salesperson, whether it is being a broker, financial advisor, mortgage broker or other inside salesperson NEEDS to use the phone. Even a Referral is still a little "cool" when you first call.
Cold Calling Strategies that Work
Bottom Line: You can be the smartest guy in the office, but the better cold caller MAKES MORE MONEY!
You need to know what to plan and what to say. A bad call ends in seconds, puts you in a bad mood and doubts yourself! - Even when you did nothing wrong.
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